Fortnite El Rey’s Taqueria

In 2021 we announced to the public that Lebron James was going to join his royal greatness with Fortnite. Prior to the announcement, we opened an El Rey’s Taqueria “Taco Tuesday” shop to spread this muy bueno news of the newest Fortnite reveal. And…it worked! Guests lined the streets waiting for their chance to enter.

THE OUTCOME

3500 Attendees

60m + Impressions

Complimentary tacos and Slurp Juice were served to the masses while excited fans enjoyed photo ops and guest appearances by a few favorite official Fortnite characters.

Evolve Summit 2022

Fortnite Murals